companyThe Profit · Season 8, Episode 6 · Aired September 14, 2021
K9 Lifeline
Draper, Utah
This one survived. It remains in business.
What happened after
Dog training, boarding, and daycare facility founded by Heather Beck; 'world-famous' behavioral-training program.
What happened on the show
K9 Lifeline was a dog training and boarding business whose owner had a deep love of animals but, as the episode put it, lacked some of the business skills to bring her product to the masses. Her training program was great, and Marcus's challenge was to get her as fired up about profits as she plainly was about the animals, so the company's true potential could be unleashed. It was a familiar Profit dynamic, a genuinely good product and a devoted founder held back by a gap in business acumen rather than any doubt about the quality of the work. Marcus's approach centered on building the commercial and operational skills the owner needed to scale a beloved local training operation. The expertise and the passion were never in question, which made the business fundamentals the thing the episode set out to develop so the company could reach a wider audience.
After the cameras left
K9 Lifeline is thriving. The facility, which offers dog training, boarding, and daycare and was founded by Heather Beck, known for its behavioral training program, operates from East Draper Parkway in Draper, Utah, with posted daily hours, a Facebook following in the thousands, and a fully functional current site. The business the episode found strong on passion but short on business skills is clearly still operating and well established. Confirmed operating as of 2026, high confidence.
Sources
Confidence: high. Last checked 2026-07-19.
What is there now
Street imagery via Google Maps. Location approximate.