hotelHotel Impossible · Season 2, Episode 7 · Aired January 28, 2013
Periwinkle Inn
Cape May, New Jersey
Open. The rescue stuck and it continues to operate.
What happened after
Oceanfront motel/inn; official site live with direct booking system.
What happened on the show
Cape May, the Victorian resort town at the tip of New Jersey, gave Melchiorri an oceanfront inn trading on one of the most charming seaside settings on the Eastern Seaboard. The Periwinkle sat right on Beach Avenue with the Atlantic across the street, the kind of location that should fill itself in summer, which made any shortfall a question of operation rather than address. Anthony walked the guest rooms and the shared spaces against the town's high standards and heavy competition, then pushed the owners to make the most of a beachfront position in a destination where travelers have plenty of pretty alternatives. His guidance tracked the show's spine: a clean, honest, well-run stay that justifies its rates, with the ocean view treated as an asset to be earned rather than a guarantee of a full house.
After the cameras left
The Periwinkle is still on the Cape May beachfront. As of our 2026 verification the oceanfront motel and inn at 1039 Beach Avenue is open, running its own direct booking system, and its traveler-review profile spans hundreds of entries with a mixed but active four-out-of-five picture, some guests praising the location and others calling the rooms dated. That review pattern is the signature of a property very much in business but still fighting the standards battle the show flagged. Confirmed operating as of 2026.
Sources
Confidence: high. Last checked 2026-07-19.
What is there now
Street imagery via Google Maps. Location approximate.